A Website is a vital tool for you to promote your products and services and acts as a one-stop shop for your users, all small business look after their own website and no doubt generate great revenues. Many entrepreneurs are taking the plunge and investing in many varied industries. Every small business ensures that they invest in a website. Nothing can be a better marketing tool than a website as it has the capability to reach thousands. Today, a website has the power to make or break a business and thus it has become very important to make a robust, user-friendly and dynamic website. Developing an app for your business helps you reach more customers, than with a traditional Website. Mobile search has become very popular today, especially with the younger audience. These features will ensure that your website is viewed by many people across globe. The Internet is a fact of business life, so even small firms need a presence online to hook customers. Speed is so important today. Studies show that our attention span is getting shorter. People want their information with the least inconvenience and at the fastest speed. Web searches deliver that.

To enter the stiff competitive market, you will need a well-etched out plan and complete knowledge of the IT industry. To run a small successful business we need to work certainly on some simple steps to start with reaping the rewards that the web can bring.


Plan What You Want: Before making any decision, always make a plan on the paper as to what you want in your website. A rough sketch of the home page, the links therein, the possible images and multimedia elements will help you visualize the final look of the website. While you plan, take a look at your competitors and see what they have in their websites. You will get a fair idea of what to put and what to avoid.

Understand Your Needs: Creativity could never be limited, and there is no defined area to it. But you have to put a full stop in cases when you see that your business idea is taking a back seat and the design elements become prominent. Stay objective to your goals and put only those things that will be useful to a reader.

Be Accessible: The key to making the most of the web is making your business as accessible as possible, letting people interact with you in a way that suits them, whenever they want to. Your customers are online 24/7 and as such they expect to be able to interact with businesses and organizations whenever and wherever they are online. It means being clever about selecting the ones that are most important to your audience.

Navigability: Clean and easy reach navigation are in demand. Web developers put in their expertise and cost-effective solutions to an easy navigability of the site.

Uniformity: We have to always stress on the importance of uniformity in the site. Never make different designs for different pages as it is jarring and breaks the continuity of the site. Consistency is a must for each website. Be it color, navigation look and feel need to be the same among every page of the website.


Stress on SEO: For a start-up company, making a mark among the thousands of similar websites can only happen when you get good ranks on the search engine results page. We have to build a SEO friendly website which is important for the growth of our business and gives us a recognition.

If you want to get your website designed meeting the current needs of the IT market, get in touch with an offshore outsourcing company like Mindfire Solutions that specializes in web development. It provides expert offshore web development services from India, gaining its expertise from years of experience in web development and application development. We have been working in this domain for the last 8+ years and have gained expertise on various PHP application development and PHP development services.

To know more about our expertise on PHP website development and web application development services, Please call us at 1-248-686-1424 or email at sales[@]mindfiresolutions.com. We will be glad to help you.

 
Innovation is the only thing one is looking for to attract people in today’s world. Change is the only constant that web developers believe in. Web designing and development process is something truly dynamic and ever-changing in every possible way. 2011-2012 has been an exciting year for web development. Old trends are replaced by the new ones, technologies are improved and the market definitely got bigger and better. Now, accessing the Internet doesn’t only happen from a desktop or mobile, but tablets with their innovation have literally swept the market.

Today web developers have to keep in mind multiple platforms, multiple browsers and multiple electronic devices with varied screen sizes while designing websites. A desktop compatible website can no longer ensure that it will reach a wide section of the market. Moreover, Internet users expect and demand dynamic, user-friendly yet highly informative websites that can prove to be useful. Developing new attractive websites, catering into latest offerings, providing a user friendly navigation and layout to gain customers trust leads to the creation of websites and business related to them. Let us take a brief look into what are the trends that we should be watching out for the coming times:


  • HTML5 and CSS3: It is one of the most popular languages used by developers to create static web pages. Without a markup language and a style sheet language no website can be developed. Thus, the first trend we will talk about is advancement in the markup language and the style sheet language. With HTML5, now we can incorporate multimedia without relying on Flash. CSS3, however, allows the developers to create modules or separate documents, each defining new capabilities for a page. By mixing HTML5 and CSS3, the web developers are easily getting breathtaking yet simple designs for websites.

  • Use of Simple Color Schemes: Going over the top, designs no longer appeal the users. A truly successful website developer is the one who knows a lot about color composition, color mixing and understands how colors can define the vision of a business. Simple color schemes are also appealing as they are easy to view and make navigation free. It is vital factor while designing any website.

  • Parallax Scrolling: The parallax scrolling technique in web designing gives a 3D effect to certain layers of a site making images move around the website in different speed. This variation in speed creates a 3D illusion showing a sense of depth. Though this technique has been around for quite sometime, but the developers have taken it seriously now.

  • Fluid and Responsive Designs: Few people access websites via desktops today. Thus to cater to the people browsing through mobile devices, tablets, etc., another trend that has become a mainstay of the industry is fluid and responsive designs. A responsive website is the one that fits perfect to the screen size of the device and accommodates all the details about the websites accordingly. Viewing becomes easy and navigation becomes smooth.

  • Easy Navigation Methods for Touchscreen-oriented Devices: Website navigation through a touchscreen-oriented device can be difficult and thus website developers need to make it easy. While making a fluid web design, developers have to remember that websites should be easily navigable. This is one trend that is fast getting acceptance.


Designing a website is a great challenge it is essential to get in touch with a developer who upgrades his knowledge regularly and has the above trends at his fingertips. Moreover, Mindfire Solutions is the offshore software company which can foresee future trends. It understands the client's requirements and owns a team of certified technocrats who can study the trend of the IT market and helps their customer with latest techniques for designing their websites. Recently, mobile functionality has come into inclusion. The ongoing and increase in usage of Smartphones including tablet, iPhone and Blackberry, cloud computing, social media networking like Orkut, Twitter, LinkedIn and Facebook, tools and other trends in online world have pushed the business persons to think of more innovations so that customers can get outstanding experience on their websites. As for now, these are the emerging and current web development trends but there’s nothing to comment by saying that they will not change in the future as Internet is always emerging and evolving and it is must for developers and professionals to stick on latest web trends for being competitive and up to date.

To know more about our expertise on web application development and to hire our website development services call us at 1-248-686-1424 or email at sales[@]mindfiresolutions.com . It will be pleasure to help you.